Instagram guides for creators
Guides for creators who run their own Instagram account. Every number is checked against Instagram’s own pages, and each guide says when.
Instagram long-form video: 90-minute Features
Who can post Instagram’s new horizontal videos of up to 90 minutes, where long videos go until then, and a checker for your own video.
Read the guideInstagram sizes for posts, reels, carousels and stories
Every size in one table and a picker that draws each one on a phone and on your profile grid, plus the file size limits.
Read the guideInstagram story size and length
The size to make a story, and Instagram’s own safe area for text and stickers.
Read the guideInstagram carousel size
The size for every slide and the canvas for a seamless carousel of any length, with LinkedIn’s size too.
Read the guideInstagram trial reels
What a trial reel is, who can post one, what happens in the first 72 hours, and a free reader that turns your trial’s numbers into what to do next.
Read the guideInstagram reel size and length
1080 × 1920 and up to 20 minutes long, though only reels of 3 minutes or less are recommended to new people.
Read the guide
Find what’s working.
Make it yours.
HandlePilot follows the creators in your niche, spots the reels that travel,
and turns them into scripts in your tone of voice.